Marketing Essentials

Introduction to marketing, what works and what doesn’t, measuring impact.

Event Details


25/05/2010

11:00 am - 5:00 pm

Add this event to your calendar


 


Loading Map....



75 Commercial Road, Prahran, Victoria

Description


Introduction to marketing, what works and what doesn’t, measuring impact.

PROGRAM
11:00am Tour Baker IDI & Burnet Institute Platform Facilities
11:45am Lunch/Networking (7th Floor Baker IDI Heart & Diabetes Institute)
1:00pm Audience Introductions
1:15pm How to write a Marketing Plan – Anita Petris (BioMelbourne Network)
2:00pm Business Development -Identifying Opportunities and Implementing Strategies for Success – Kerry Hayes (Australian Synchrotron)
2:45pm Afternoon Tea/Networking
3:30m Audience discussion – what works, what doesn’t
4:00pm Marketing Tools & Evaluation(Case Study) – Jasmine Brammer (Australian Phenomics Network)
Event category:

VPTN Combined Node